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By Omkar Waghmare | February 2022

Voice Search Optimization

Information and updates around the globe can be accessed now with a single click. But the growth of voice search puts no limits on it. Despite not knowing how to spell or pronounce the words correctly, children under 7 years of age can also browse the Internet easily with the integration of voice search. As voice search doesn't have any age and educational requirements, there are no limitations. If you know a language, you can search for anything! Since the pandemic has brought everything online the world has also become accessible to devices more than ever before. Voice search is the quick and smartest solution all across the globe.

According to previous reports, nearly one-third of internet users access mobile voice search. It is because voice search is convenient, practical, and quick. It’s easy to use, fast and conversational compared to usual conventional typing. That’s why optimizing voice search can be a great way to improve your ranking! Find out more about voice search optimization in this article.

Voice Search: A Dialogue System

Voice search is an improved and much better system of searching for information. It is a dialogue-based search system that enables different modes of communication like speech, gestures, audio, etc as input and output signals. This dialogue system is more of a computer system setup, which is designed to configure human dialogue and find relatable information.

How does a dialogue system work?

This dialogue system was first developed and used in 1977. We now use a voice system that was developed after constant research, development, and technological advancements.

The Automatic Speech Recognition(ASR) system is particularly used to convert speech into input signals, in all voice search devices. Some devices also give you text-to-speech information.

This voice system works as soon as the device detects the voice. It identifies the type of language first then it captures keywords related to that voice input and sets the list of answers in front of you. There is no manual setup required to use a voice assistant. The big reason for popularity and demand is its conventional style. Various devices also display the results with talkback features.

5 quick tips for Voice Search Optimization Success

1. Use precise keywords:

It is necessary to use exact keywords for voice search optimization instead of text-based keywords. For example: Which is the top pop artist of this year 2022? Instead of using, top pop artists 2022.

2. Build pages that can answer FAQs:

When you conduct keyword research you will find a huge set of long question-based keywords, which can be used for optimizing voice search. Try to optimize your page with FAQs.

3. Improve site loading time:

Users will abandon your site if your site takes too long to load the page. No matter how good your content is, everything will be neglected. Always try to reduce the site loading time.

4. Optimizing the content for local:

The report says that more than 46% of voice searches are based on local businesses daily. So if you want to rank high in voice search the best thing you can do for local SEO is

List your company in relevant directories,
Make sure the information you provide is accurate and recent, and
Keep your information consistent.

5. Answer Questions:

Try to answer basic questions related to queries like how, when, where, why, what, etc. A big part of voice optimization involves the search for basic questions.

Conclusion

Voice searches are only going to increase as technology progresses and we will have more and more "smart" devices in our homes. Thus, optimizing your site for voice searches will become increasingly important shortly.

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